Wednesday, November 05, 2008

Source Pilani: Empowering Rural India

Wednesday, November 05, 2008

Inside Goenka Public School, which is situated in the bustling center of Pilani village, is housed one of India’s fastest growing rural BPO’s.

Welcome to the world of Source Pilani who are redefining the concept of CSR in rural India with their socio-economic approach to BPO’s.

A brainchild of L K Maheswari (the current Vice Chancellor of BITS Pilani), who convinced the Goenka family to invest in such a venture; he’s played a crucial role in scaling Source Pilani to where it is today. Giving a shout out to the alumni and getting them on board to man the ship, today the gritty team of Manoj Vasudevan. Sandeep Thalluri, Ashish Khandelwal and Bharat Bongu are putting in tons of man hours in order to put Source Pilani on the map.

The establishment of a rural BPO was mainly to tackle and capitalize on the problems faced by the urban BPO’s such as high attrition rates, increasing salary costs and sky-rocketing real estate prices. This lead to the belief that such a move would provide a host to some of the biggest opportunities such as access to a large pool of talented work force in and around Pilani, world class infrastructure facilities. Apart from this it would also help in building a brand name of the Goenka’s in the social entrepreneurship sector.

Today Source Pilani has several clients including some international ones. One success story which the founders narrated to me was regarding their work in the medical transcription domain:

“We partnered with Truworth to deliver Medical Transcription services. We have been consistently achieving 98.9% quality. Trueworth started realizing cost benefits of around 30%”

Source Pilani has also been providing data entry and form processing services to JhunJhunu (district in which Pilani is located) collectorate for e-Gram and NREGS. They have been delivering exceptional service despite the complex work flow. They deal accurately with a large volume of data of 890 villages and were recognized and felicitated by the district collectorate for the outsourcing services they provided

With revenues already in lakhs, an ever increasing list of clients, a stable workforce of 60 skilled personnel who are regularly rewarded based on their performance and a board consisting of BITS Pilani faculty and Alumni, things look bright for Source Pilani.

They are currently also participating in Tata NEN’s hottest Startup award, you can vote for them here

Alternatively, you can also SMS HOT117 to 56767

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